/
Agere's BluOnyx™ Mobile Content Server Enables Users to Share Music, Pictures, Video Between Cell Phones, Digital Cameras, GameboxES and PC - Search Engine High School

Search Engine High School


 

Agere's BluOnyx™ Mobile Content Server Enables Users to Share Music, Pictures, Video Between Cell Phones, Digital Cameras, GameboxES and PC


ALLENTOWN, Pa. (Vocus) December 18, 2006 -- Agere Systems (NYSE: AGR) today introduced a new product category, the Mobile Content Server, that un-tethers users from the PC and stationary storage devices. By putting control of sharing digital content where it belongs - in the hands of the consumer - the BluOnyx™ mobile content server brings unprecedented connectivity, processing and storage capability for consumers to access, back up and share their digital content whenever and wherever they want in peer-to-peer mode or over the Internet.

One major limitation of existing portable consumer electronics is that they are single function and PC-centric. They represent a class of "i"-"everything" devices in a closed system that does not allow easy interaction with other ecosystems and consumer devices. The BluOnyx server enhances and transforms the consumer's experience from "i" to "we," unconstrained by location or device incompatibilities.

Agere will be demonstrating preliminary versions of its BluOnyx server by appointment at the Consumer Electronics Show January 8-11, 2007 at Booth 68526, Sands Expo and Convention Center in Las Vegas.

The BluOnyx server is about the size of a credit card and for the first time enables mobile users to share and stream music, video and business files to or from electronic devices ranging from cell phones, PCs, digital cameras, game machines, DSL routers and many more. The BluOnyx server is a peer-to-peer device that does not require a PC for its operations but can move content to and from a PC using USB® and wireless connectivity. This capability will finally make a PC just another consumer device instead of the center of the digital universe.

Devices can connect to the BluOnyx server wirelessly through Bluetooth® and Wi-Fi® connections or using USB cables or SD cards. The BluOnyx server can be accessed directly or through a home or corporate network where it is seen as a drive letter for easy transfer of content in familiar operating system settings. The amount of storage on the BluOnyx server will range from 1 Gigabyte to 40 Gigabytes.

The BluOnyx server has a sleek screen-free look and is controlled via its owner's cell phone. Instead of being limited to its own display like many existing products, its contents can be displayed on a cell phone, PC or TV. The BluOnyx server ends consumers' inability to transfer files between different electronic devices and removes the limitations on the choice of displays for content it holds.

With the BluOnyx server, consumers will be able to do the following easily and quickly:
•    Wirelessly access and display personal content carried on the BluOnyx server.
•    Create a Digital Campfire™, broadcasting and sharing content with multiple friends, gathered around a table, authorized to access the BluOnyx server through their cell phones.
•    Stream videos to one or more cell phones.
•    Back up pictures, music, video, emails, personal and business documents and images from cell phones, cameras and PCs.
•    Enable access to the Internet for cell phones and PDAs that are not broadband enabled and cannot access the Internet on their own.
•    Protect content via multiple tiers of authentication and encryption.

Agere currently is in discussions with consumer electronic device makers and cell phone service providers regarding manufacturing and private labeling unique products based on the BluOnyx server system and industrial design.

Rudiger Stroh, Executive Vice President and General Manager of Agere's Storage Division, said: "The BluOnyx server establishes Agere Systems as a thought leader focused on what matters to consumers: mobility, choice of display, a plethora of connectivity options and useful applications. We are talking to some of the leading brand names in consumer electronics to bring this product to many market segments."

With dimensions of 90 mm long by 60 mm wide and between 6 mm and 15 mm thick (depending on memory capacity), the BluOnyx server easily slips into a shirt pocket or purse and features its own rechargeable battery that lasts up to 12 hours without recharging. The 40 Gigabyte version of the BluOnyx server weighs about 140 grams, or about half of the weight of the typical smart phone handheld device.

In addition to developing the system and the software for the BluOnyx server, Agere makes key semiconductor chips in the device and is encouraging third parties to build hardware and software on this open platform.

Nik Bahram, Vice President of Strategic Marketing at Agere's Storage Division and the lead for the BluOnyx server product line, said: "The BluOnyx server opens up an entirely new world that will no longer be PC-centric or limited to one company's closed version of an entertainment device. It truly deserves to be called a breakthrough as it brings a newfound freedom to consumers through an open platform. Users can have their content with them, exchange content between their various mobile and stationary devices and share their private content with friends in social settings.

"Not to be outdone, the savvy business person looking for a highly mobile and valuable addition to their business tools will see the BluOnyx server as a must-have for quick access, sharing and presentation of their content on a number of displays with or without a PC," added Bahram.
The retail price of the BluOnyx server is expected to range from $99 to $250 depending on memory capacity. For more information and for expressing your views on our BluBlog™, visit the BluOnyx server website at www.BluOnyx.com or the Agere website at www.agere.com.

About Agere Systems
Agere Systems is a global leader in semiconductors and software solutions for storage, mobility and networking markets. The company's products enable a broad range of services and capabilities, from cell phones, PCs and hard disk drives to the world's most sophisticated wireless and wire line networks. Agere's customers include top manufacturers of consumer electronics and communications and computing equipment. Agere works to transform the performance of networks and consumer electronics by integrating systems knowledge and leading technology that enable people to stay connected -- perfecting the connected lifestyle.

Agere, Agere Systems and the Agere Systems logo are registered trademarks and BluOnyx, Digital Campfire and BluBlog are trademarks of Agere Systems Inc.

USB is a registered trademark of USB Corporation.
The Bluetooth word mark is owned by the Bluetooth SIG, Inc.
Wi-Fi is a registered trademark of the Wi-Fi Alliance.

This release contains forward-looking statements based on information currently available to Agere. Agere's actual results could differ materially from the results stated or implied by those forward-looking statements due to a number of risks and uncertainties. These risks and uncertainties include, but are not limited to, our reliance on major customers and suppliers, our ability to keep pace with technological change, our dependence on new product development, price and product competition, availability of manufacturing capacity, customer demand for our products and services, and general industry and market conditions. For a further discussion of these and other risks and uncertainties, see our annual report on Form 10-K for the fiscal year ended September 30, 2006. Agere disclaims any intention or obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.

###

MORE ARTICLES:


If Content is King, then surely Relevance is Queen!
There has been a lot of to-ing and fro-ing in the searchengine world of late and there are lots of conspiracytheories as to why these things happen. It is easy as a webmaster to get caught up in these webs ofintrigue.

Advantages Disadvantages Of internet marketing: The Good The Bad And The Ugly
The Advantages Disadvantages Of internet marketing are many.A few Advantages Disadvantages Of internet marketing are:* It's on the internet so it's low cost* Very fast* And you can reach a global audienceHowever it:* Can leave the businessman feeling isolated* Hard to tell if people are lying because you can't see their face* And you can be overloaded with information.

Software Companies: Generate New Revenue Streams and Decrease Costs with Custom e-Learning Content
It's no secret that Software Companies operate in a very competitive space where rivalry is increasingly fierce and where profit margins can be razor thin. New, smaller Software Companies are sprouting up each month and the leading Software Companies continually make strong advancements forward leveraging massive cash flow reserves.

Search Engine Marketing 101 For Corporate Sites
When most people want to find something on the web, they use a search engine. Millions of searches are conducted every day on search engines such as: google.

Where is King Content?
One bit of advice you'll read over and over about business websites is that "content is king". Whether this is true or not is debatable, but most marketing and web advisors agree that content is very important.

SEO 101 – The Basics of How to Get to the Top of the Search Engines
Depending on your site's subject matter, you might even be able to start earning a significant income purely from the popularity of your site. For example, if you have a site on jokes you might be able to get a substantial amount of traffic, but you're unlikely to earn a huge income.

Abandoned by Google! Googlebot, Wherefore Art Thou Googlebot?
As a search engine optimization specialist I often optimize existing web pages for small business clients, upload them to the site and see pages re-indexed by Google within a week. This only happens with existing business sites that have been online for a few years.

Creating Web Content Using Audio Recordings of Expert Interviews
Creating Web Content Using Audio Recordings of Expert Interviews The easiest way to create content for your websites is also one of the best ways to create value for your clients. It's a wonderful technique that when used well can make a big difference to how professionally your work is perceived in the marketplace.

An SEO Checklist
search engine optimization is on every webmaster's mind these days. Achieving a favorable ranking for the right keywords can mean a steady stream of targeted traffic to your site, and all for free - that's hard to beat.

A Guide to Optimizing public relations Content
This guide to "SEOing" your PR efforts can help you get high-ranking search results for your press releases, marketing white papers and ezine newsletter content. Whether you are managing PR efforts for several online companies or just one website, you've probably wondered how you can increase your sites (more importantly, your work) overall impact in the Web community.

Why Some Experts Are Completely Wrong About linking
Why Some Experts Are Completely Wrong About linking And How You Can Get Your Website Marketing Back on Track! (Free Software Included)If you have read some information about reciprocal linking and other linking tactics in order to better promote your website, you have probably found some seriously differing opinions as to what the purpose of linking is.There are a wide range of articles and books about linking that come from polar opposite views as to why and how you should conduct a linking promotion campaign.

When internet marketing Gurus Sell Their Souls
If you're just getting started in internet marketing, you may be awed by the amount of "Internet Gurus" out there, each one making millions of dollars (or so they claim) and for some reason seem more than willing, for a fee, to teach you their biggest, most intimate secrets. Well, I believe in one thing - "If it sounds too good to be true, it most probably is!" While I have no doubt about the specialized skills and techniques used by these gurus, it can get a little too frustrating simply getting tangled and lost in all their hype, and find almost no value at the end of the day.

Adding Word Rich Content to Your Website
You have permission to publish this article electronically, in print, in your ebook or on your web site, free of charge, as long as the author bylines are included.Adding Word Rich Content to your Website.

linking for Traffic not Positioning!
With more and more experts and search engine enthusiastsclaiming the right way and the wrong way to handle linkswapping, link exchanging or reciprocal linking! You can tell something is important when there is more thanone name for it! GRIN! There are also two schools of thought on the reasons linkswapping. The first reason for link swapping has always been to carryfavour with Search engine rankings.

Are Keywords Destroying the Flow of Your SEO Copy?
With all the shuffling that's been seen in the search engine world within the last year, the issue of obvious optimizing has become a hot button. The current line of thinking is that most engines (especially Google) are on the lookout for sites that purposely make an effort to optimize their pages in order to get high rankings.

| Site Map | Home

Copyright 2006 SEO Creative Media
All rights reserved.